6.21.2008

Yogurt is the New Ice Cream

I Want It That Way - Backstreet Boys
You've all heard that pink is the new black? Well yogurt is the new ice cream. Not since the Garbage Pail Kids, Beanie Babies, or Starbucks have I seen such an explosion of a trend such as the modern day yogurt shop. I must say although that TCBY and Penguins has been around for over a decade, it wasn't until Pinkberry, that the yogurt phenomenon took off. Now I have been a loyal Pinkberry customer for over a year. I've waited in the long line on Huntley in West Hollywood. I remember even waiting 45 minutes one time just to get me a taste. I've bought so much yogurt from them I feel like I own stock in the company.



But like any trend, there will come comparisons, copycats, and soon the trend will die. I feel like yogurt nowadays were like the boy bands in the turn of the millenium. Since Pinkberry was first, they would be the Backstreet Boys. And NSYNC would have to be Yogurtland. More fun, more better, and more bang for your buck. I went to Yogurtland one random night after an acting class in Little Tokyo, knowing that Pinkberry was just a block away. But how could I resist something called Yogurtland. I went in, and to my surprise and joy, I found myself faced with a plethora of yogurt flavors. They had more than your usual original tart and green tea flavors. They had chocolate mint, kahlua, strawberry, banana, you name it, they had it. What was even better was that they charge by the ounce, so you can get any flavor, any topping, and you would just pay for what you really got. I love the self serve aspect because you are in control of the amount of toppings you get. My favorite topping there was the mochi, which is something you would never find at Pinkberry. And you can mix and match flavors! So I have to say "bye bye bye" to Pinkberry for now, and hello to Yogurtland, because "i want it that way."


So a few months ago my friend Jonathan and I stumbled upon this really cute yogurt shop in Palm Springs called Cactusberry. Yup another one, but what made this one so much better then the rest was that they were "green." Which in my opinion is just so fantastic. Owners Dolf Castillo and Darron Dahle use 100% biodegradable packaging. Their cups, lids, and spoons are made of corn and potato. I really loved the efforts that they did in being environmentally conscience. I think it's just a matter of time that people will see that being "green" is going to be the next trend that will not and cannot die. If pink was the new black, then green is the new pink. Trends aside, I wish more shops followed what Cactusberry did. One last thing about this place, was that they had Cinnamon Toast Crunch there as a topping, so good! I love it here.

Yogurt Land
130 S. Central Ave.
Los Angeles, CA. 90012
Phone: 213.687.0733
www.yogurt-land.com

Cactusberry
116 La Plaza
Palm Springs, CA. 92262
Phone: 760.325.3228

Pinkberry
www.pinkberry.com

Angelina Yogurt
8719 Santa Monica Blvd.
West Hollywood, CA. 90069
Phone: 310.659.5498

Cefiore
www.cefiore.com

Nubi Yogurt
www.nubiyogurt.com

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